The vital components of product development - Part 2
Connection, collaboration, and transparency are hallmarks of an effective design process, and they must be managed skillfully in order to reap their maximum benefits. Here, we highlight transparency. An agile approach is marked by responsiveness and adaptability, due in large part to the transparency, i.e., open communication, it requires. An agile product development process minimizes planning by breaking work down into small increments, allowing team members to respond to - and resolve - problems quickly as they arise, which benefits clients, employees and consumers alike.
Maximizing the benefits of transparency
For an agile approach to work successfully, there must be a high level of open communication and connection between team members so that they respond quickly to challenges and complete tasks easily. An Agile approach also thrives on collaboration between clients, team members, and consumers, incorporating multiple perspectives into an iterative, responsive design process. Because agility requires the input of multiple team members and sometimes feedback from consumers, the process must be transparent. The desired outcome must be clear to team members, clients must be clear about what they want in a product, and consumers must be clear about their needs.
In many instances, transparency and collaboration can facilitate the process of developing a new product and encourage teamwork among employees. Transparency helps employees feel invested in what they're doing, which increases morale and productivity. A collaborative process encourages innovation, experimentation and creativity, and a high level of transparency is required for employees, clients and other stakeholders to work together most effectively.
Mitigating the risks of transparency
While transparency can be very beneficial to the product development process, there are occasions when it must be managed with care to avoid hindering the development process. When the process is completely transparent, it can become a "design by committee" situation in which progress is stymied by conflicting opinions. Depending on the type of product, it may also be beneficial to be less transparent about the product's roadmap in order to maximize your advantage over competitors. In some instances, the best course of action may be to become transparent gradually to avoid overpromising on products and losing trust if something must be deprioritized down the road. With proper management, however, you can mitigate these risks and instead reap the rewards of transparency.
The Syncroness Approach
At Syncroness, transparency is an integral part of the process. We utilize a highly collaborative approach that encourages novel, inspired solutions to problems. Because there is a high level of transparency throughout the process, clients are kept in the loop with a constant check-in process. With our iterative, Agile (hardware and software) process, we allow for testing and revision during development, and we continuously deliver incremental progress on deliverables, so that the resulting product is the best that it can be. Our engineering experts know how to balance the need for transparency with the risks inherent in this approach, and they know how to make it work best for each client. At Syncroness, our experts don't just take a client's requirements and return with a product; they make themselves an extension of the client's team in order to produce a superior product.
We recognize the value of transparency in working with clients and incorporate collaboration, connection and Agile development into every stage of the process so that the result is a lean, functional, minimum viable product to ensure getting the product to market on time. Transparency, when incorporated into the product development process adeptly, can be a boon to companies, employees and clients alike, fostering open communication and timely resolutions to problems.
Ultimately, transparency and trust are good for business, and that's why it's important to partner with a company like Syncroness that can be trusted to focus on making the most useful product possible. If you'd like to learn more about what Syncroness can do for you, visit syncroness.com and drop us a line. We'd love to hear from you!